WHAT WE DO

THE VALPII PROGRAMME - MENTORING THE AMBITIOUS

Our Value-Added Locally Processed Impact Investment (VALPII) Programme was established to help young aspiring producers of value-added products from all over Africa to overcome both their product and business development challenges.  

IMPACT INVESTMENT PARTNERSHIPS

We offer short-term partnerships to businesses both on the African Continent and abroad whose successes have a direct, positive, and lasting impact on African development - not only from an economic standpoint but also by contributing to social development and tackling environmental challenges.

PROMOTING AFRICAN VALUE ADD

As the champions of African value add, we use our brand name and platform to promote products made from our various collaborations both on the continent and in the Diaspora.

HOW WE WORK

“We believe in the potential of African industries to create value-added products that contribute to the continent's development and global impact.”

— African Bounty

OUR APPROACH

We take a hands-on, interactive approach to our collaborations. Apart from enabling us to protect our investments through more detailed monitoring, our approach also allows us to provide more useful and effective support to our less experienced business partners.

We take a seat on the board and hold a stake in the business (be it a company or enterprise) in exchange for providing the following support:

  • Management support services (Accounting, Legal, HR/Admin)

  • Provenance programme for sourcing superior ingredients

  • Product development

  • Processing facilities (incubation and intermediary levels only)

  • Packaging solutions

  • Product promotion

  • Marketing and distribution

EXIT STRATEGY – ALLOWING THE YOUNG TO GROW

Our aim is to help all our partners to blossom into African production powerhouses.  Africa needs their success! 

As such, our relationships are intentionally short term and are designed to trigger their buyouts of our equity within a three-to-five-year period.  Once we have exited the investment, we may still maintain a relationship, whether it be through them providing contract processing services for the African Bounty brands or us providing them with marketing and distribution services in overseas markets.


Unlock the potential of the Flavours of Africa